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+61 419 516 655

Business Strategy Consultant Melbourne

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At Vantage you will deal only with the principals of the firm who have held senior management, marketing and business development roles across a broad range of industry sectors.
This experience has included retailing, manufacturing, FMCG, food, education, exporting, government, health, fitness, financial services, not for profits, reward programs and the oil industry.
From start-ups to mature industries, our perspective will be different because we have experienced real business challenges and delivered successful outcomes.
JAMES ATKINS
DirectorBArts, BCommerce, FAICD
Working with boards and management teams, James facilitates planning and strategy workshops, assists businesses identify growth initiatives, and mentors and coaches leaders.
James’ objective is to deliver practical outcomes that achieve real results. He does this by working alongside CEOS, business owners & GM’s helping them plan and execute. The starting point is helping to refine an organisation’s competitive advantage.
Prior to setting up Vantage, James was a senior executive in highly competitive markets, including financial services, retail and energy. A seasoned business and marketing strategist, James has developed and introduced new brands, products, services, channels and programs in many industry sectors. He has led high level change management programs including process re-engineering and organisational change.
James has Bachelor of Commerce and Bachelor of Arts degrees, and has completed the Company Directors course and The Role of the Chairman course with the Australian Institute of Company Directors and is a Fellow of the AICD. In 2018 he attended the London Business School to undertake the Exploring Disruption in the Digital Age course.
James works with boards both as an advisor and a director, and is a Mindshop Expert advisor. He is currently Chair of BIG4 Holiday Parks and a Non Executive Director of Melbourne Water and the Connective Group
Previously James served as Chair of Greening Australia, SIDS&Kids (Red Nose Australia) and hockingstuart , and as a Non Executive Director of .au Domain Administration, Circus Oz and YourPorter.
LISA ANDERSON
DirectorBArts, Masters of Marketing, Prince2 Certificate IV in Assessment & Workplace Training
Lisa is an experienced facilitator and consultant with over 20 years of industry experience. Her corporate roles in both the public and private sector enable her to effectively deliver strategy, marketing, project management and facilitation programs tailored to the specific needs of organisations.
Lisa has consulted widely across industries helping companies to develop and refine their strategic direction and to implement their projects and marketing strategies. With her wide-ranging experience she has enjoyed sharing her knowledge and experience through her many training and facilitation roles.
Prior to joining Vantage Lisa was a senior executive in the retail, government, dairy and export marketing industries for the private and public sectors. With a focus on marketing, education and training Lisa’s experience is broad based enabling her to effectively deliver training programs tailored to the specific needs of organisations.

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We all have a superpower, or in less super hero terms, strengths that make us really effective
But how do we not only recognise it but use it to create impact in what we do?
One of the most effective frameworks I have seen is the adaption of the Playing to Win model from leading management thinker Roger Martin. Check out the video to find out how and also see James' personal Playing to Win strategy.
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CONTACT US
Level 29, 555 Collins Street, Melbourne, Victoria, 3000,  Australia
PO BOX 23147 Docklands, Victoria, 8012 , Australia
+61 419 516 655
info@vantagestrategy.com.au

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