Vantage Blog
10 Dec 2014
WHAT WILL BE YOUR GAME CHANGING STRATEGY FOR 2015?
Have you developed or refined your strategic plans for 2015 as yet? Is the direction clear? What will be the three key focuses / strategies? What has to change?
The December/January period can be a time when many businesses are slowing down after a hectic year and other businesses (such as retail) are ramping up for the busy holiday period. Regardless of whether you ramping up or slowing down traditionally this is the time of year when many business sit back, reflect on the previous 12 months, look at what has worked and what hasn’t before refreshing their plans for the year ahead.
The December/January period can be a time when many businesses are slowing down after a hectic year and other businesses (such as retail) are ramping up for the busy holiday period. Regardless of whether you ramping up or slowing down traditionally this is the time of year when many business sit back, reflect on the previous 12 months, look at what has worked and what hasn’t before refreshing their plans for the year ahead.
To help you challenge your plans for 2015 and implement a game changing strategy we have provided the below 10 questions:
- Do you have a clear competitive advantage? Will it stand up in the 2015 market?
- Has your current year’s strategy delivered the results you are seeking? If so what are the lessons? If not what will you need to change?
- Is your vision for 2015 clear and documented?
- What are your top 3 focuses for 2015?
- What will be your overall theme for the business in 2015? i.e. profit, growth, quality?
- How will you hold your team accountable and guarantee that the implementation of new strategies occurs?
- Have you addressed in your plans the blockages that will prevent you achieving your goals?
- What will be your new innovations in 2015 for your products / services?
- Where are the bright spots within your business to focus on, learn from and leverage? (what is an area of the business that has worked very well)
- How will you ‘evolve’ your products / services to address the 2015 issues being faced by your target market? What are their needs in 2015?
Here are some further resources to assist you with your planning:
James Atkins, Vantage Strategy & Marketing
- Complete our Growth and Profit Solutions Diagnostic to pin-point your Top 3 business and personal issues / opportunities to focus on for 2015. Click here
- Use our One Page Plan template for use in documenting your plans with a clear NOW, WHERE and HOW you will get there. Click here
James Atkins, Vantage Strategy & Marketing