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03 Oct 2014
A NEW APPROACH TO DEVELOPING STRATEGY...AND YOUR TEAM
The 2014 business leaders’ survey identified a number of trends and challenges which highlight the need for a different approach to strategy development and organisational learning. ..
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28 Sep 2014
VANTAGE SEPTEMBER 2014 NEWSLETTER OUT NOW
To paraphrase a former prime minister it quite often seems that every parrot in the pet shop is squawking about value propositions! But what is a Value Proposition, and how do you best deliver real value to your ..
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16 Sep 2014
APPOINTING AN OUTSIDER: THE NEED FOR AN INDEPENDENT ADVISORY BOARD IN A GROWING FAMILY BUSINESS
This post is by our colleague Greg Gunther from Gunther & Associates: Family businesses face ..
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08 Aug 2014
5 TIPS TO HELP MAKE SOCIAL MEDIA WORK FOR YOU
Social media can sometimes appear like the emperor without clothes. Lots of people praise its power, and trumpet their success, in driving new business. Many more sit back puzzled at what all the fuss is about.
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25 Jul 2014
WHAT VALUE IS THERE IN A VALUE PROPOSITION?
An inordinate amount of time in business is spent planning, reviewing what did and didn't happen, and then planning again. A vicious cycle and, obviously, a waste of time. Strange you may say from someone ..
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18 Jul 2014
MARKETING - FUNCTION OR FORCE?
When working with organisations looking to review or refine their business strategy I ask them about their approach to market and their competitive advantage. Why do I start there? Because ..
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OUR APPROACH
Vantage Strategy & Marketing helps leaders improve their business by cutting through the clutter.We work collaboratively with our clients to develop clear strategy, achievable goals and actionable plans.
CUT THROUGH THE CLUTTER
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